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Tracking Cell Phones Without People's Consent

Here's another one for the disturbing invasion of privacy file - some shopping malls in the U.S. will be using software to track the movement of people from store to store this Black Friday (tomorrow). The software is used to analyze shoppers' movement patterns through the mall and see how many people go to which […]

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Don't Go Viral

It seems like everyone wants their content to go viral these days. Businesses create content hoping that people will find their video on YouTube and share it with everyone they know because the video is so funny and/or outrageous. That's fine if it's done right, but virality is a means to an end - not […]

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Honesty in Marketing

The clever bunch at XDA-Developers have uncovered a particularly disturbing piece of software embedded deep in the Android operating system. It's called "Carrier IQ" and it collects "metrics", which is a docile way of saying that it transmits everything you do with your phone back to its corporate mothership. It collects a frightening amount of […]

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Can Your Brand be Recognized Without Your Logo?

When asked how they visually identify a brand, most people would say it's with the logo. That's perfectly normal - a logo is a name tag, it's almost guaranteed to be different (though not necessarily better!) than your competition's. That doesn't mean that your branding starts and stops with your logo, though. Mehmet Gözetlik has […]

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Businesses Should Talk Less and Listen More with Social Media

There's a huge, giant, massive, yawning (I can't stress it enough) disconnect between what business think people want from them on social media, and what people really want. For whatever ill-conceived reason, business think people want to hear them talk about themselves, which is absurd. I don't want to like a company on Facebook just […]

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Philips Microbial Home, a Domestic Ecosystem

It's always nice when an invention provides an equal or greater benefit than what we currently use, while being much better for the environment. The Philips Microbial Home is a refreshing fusion of cutting-edge green technology and centuries-old know-how that has fallen into disuse (do you know anyone with a larder in their home?). The […]

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Google: The Cable TV Provider

While Apple ponders building a television, Google wants to become a cable provider. Google, of course, have lots of experience in the video sphere, so this isn't all that surprising. Now that YouTube has big names producing exclusive content for it, the internet advertising search engine giant is taking the battle to our living room. […]

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Card Case - No More Credit Cards?

For the past while we have heard companies like Google touting their smartphone-based wallets that, using NFC, would replace traditional credit cards. Most of these systems share an important design flaw - they aren't actually more convenient than a regular credit card. How do they work? Remove phone from pocket Swipe phone on payment terminal […]

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Skydiving Chevrolet Sonic

This is an unconventional "ad" (if it can even be called that) from a field that is notoriously stodgy. It's almost magical, quite artistic and doesn't really have a point, but it sure is a nice way to spend three minutes. It has a certain poetry to it and it does show the car in […]

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